Blank Theory
Blank Theory is a social agency. AccountMoves records 1 account win, 0 losses and 0 retentions, and 1 current client including Intersport Australia, as at 16 Oct 2026. Based on reported moves only, with sources.
Type: social
Leadership: Sam Roshan (Managing Director)
Career W-L1-0
Retained0
Net $m+0.0
Clients1
2026 rankn/a
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2024 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 62 |
| Career | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Intersport Australia | social | 5 Nov 2024 | 1.9 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased
AGENCY SAYS Roshan said Blank Theory was excited to take on Intersport Australia. Sam Roshan on Intersport Australia · the move · via Campaign Brief, 5 Nov 2024 · paraphrased
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 5 Nov 2024 | Intersport Australia | social | Won |