APIA
As at 16 Oct 2026, AccountMoves records no current agency appointments for APIA. Agency changes reported since 2016: 0. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Last review on record: None recorded · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
creative, credited 13 Apr 2017 · 1 campaign
Latest: campaign via MumbrellaDDB Sydney DDB SydneySeen in credits only
creative, credited 22 Jan 2018 · 1 campaign
Latest: campaign via LBB
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for APIA since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on APIA campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Rabbit Seen in credits | production | 7 May 2019 | 8 May 2019 | 2 | Get Set. Go via B&T |
| Sonar Seen in credits | audio | 7 May 2019 | 7 May 2019 | 1 | Get Set. Go via B&T |
| DDB Sydney Seen in credits | creative | 22 Jan 2018 | 22 Jan 2018 | 1 | campaign via LBB |
| The Producers Seen in credits | production | 22 Jan 2018 | 22 Jan 2018 | 1 | campaign via LBB |
| Manimal Seen in credits | post-production | 22 Jan 2018 | 22 Jan 2018 | 1 | campaign via LBB |
| DDB Melbourne Seen in credits | creative | 13 Apr 2017 | 13 Apr 2017 | 1 | campaign via Mumbrella |
Also credited People named once in APIA campaign credits
Mim Haysom (Executive General Manager, Brand & Marketing / CMO, Apia, B&T) · Mark Behr (Executive Manager, Marketing Insurance, Apia, B&T) · Jo-Anne Tierney (Marketing Manager, Apia, B&T) · Amanda Wardle (Go to Market Lead, Apia, B&T) · Farwah Ahmed (Marketing Specialist, Apia, B&T) · Jason Williams (National Executive Creative Director, Leo Burnett, B&T) · Grant McAloon (Executive Creative Director, Leo Burnett, B&T) · Marijke Spain (Creative team, Leo Burnett, B&T) · Eric Franken (Creative team, Leo Burnett, B&T) · Bethany Ryan (Senior Business Director, B&T) · Angela Pavlak (Project Manager, B&T) · Ilona Janashvili (Director of Integrated Strategy, B&T) · Justine Dooner (Producer, B&T) · Ant McPhail (Director, Adam Wills Editing, B&T) · Jono Ma (Sonar Music Composers, Adam Wills Editing, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Mim Haysom | Executive General Manager, Brand & Marketing / CMO | 7 May 2019 | 10 May 2019 |
| Mark Behr | Executive Manager, Marketing Insurance | 7 May 2019 | 10 May 2019 |
| Jo-Anne Tierney | Marketing Manager | 7 May 2019 | 17 June 2019 |
| Farwah Ahmed | Marketing Specialist | 7 May 2019 | 8 May 2019 |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
