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Brands › Beyond Bank

Beyond Bank

As at 16 Oct 2026, AccountMoves records 2 current agencies for Beyond Bank: Carat (media, since 15 Feb 2021), Orchard (digital, since 13 Nov 2023). Agency changes reported since 2016: 0. Last reported move: 13 Nov 2023. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 2

Roster: Carat (media), Orchard (digital) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 2 current

Last review on record: 13 Nov 2023 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
Carat CaratConfirmed appointment
media, 15 Feb 2021 to now · 5 yr 8 mth
Sources: Mumbrella
CaratConfirmed · 5 yr 8 mth
digital
Orchard OrchardConfirmed appointment
digital, 13 Nov 2023 to now · 2 yr 11 mth
Sources: Mumbrella · B&T
OrchardConfirmed · 2 yr 11 mth
202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
digitalOrchardCurrent13 Nov 2023Now2.90
mediaCaratCurrent15 Feb 2021Now5.70

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Beyond Bank since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
13 Nov 202313 Nov 2023appointmentdigitalOrchardconfirmedvia Mumbrellavia B&T
15 Feb 202115 Feb 2021appointmentmediaCaratconfirmedvia Mumbrella

Marketing leaders

No marketing leaders recorded yet.

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Kwok said Orchard Digital Agency was excited to take on Beyond Bank. Wai Kwok · the move · via B&T, 14 Nov 2023 · paraphrased
WHY THEY WON Iannicelli pointed to a clear grasp of the customer and category as the reasons for choosing Orchard Digital Agency. Tonina Iannicelli · the move · via B&T, 14 Nov 2023 · paraphrased