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Brands › Brooks Running

Brooks Running

As at 16 Oct 2026, AccountMoves records 1 current agency for Brooks Running: JOY (unspecified, since 18 Aug 2022). Agency changes reported since 2016: 0. Last reported move: 18 Aug 2022. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: JOY (unspecified) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 18 Aug 2022 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
No agency on record
Vacant on record
unspecified
JOY JOYConfirmed appointment
unspecified, 18 Aug 2022 to now · 4 yr 2 mth
Sources: Campaign Brief
JOYConfirmed · 4 yr 2 mth
20222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
unspecifiedJOYCurrent18 Aug 2022Now4.20

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Brooks Running since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
18 Aug 202218 Aug 2022appointmentJOYconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Matthew O’CallaghanHead of Marketing18 Aug 202218 Aug 2022

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Thackway said JOY was excited to take on Brooks Running.
excited
Amelia Thackway · the move · via Campaign Brief, 18 Aug 2022 · paraphrased
WHY THEY WON O’Callaghan pointed to the quality of its people, sharp strategic thinking and strong chemistry with the client team as the reasons for choosing JOY.
peoplestrategic thinkingchemistrynext level
Matthew O’Callaghan · the move · via Campaign Brief, 18 Aug 2022 · paraphrased