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Brands › DiDi

DiDi

As at 16 Oct 2026, AccountMoves records 2 current agencies for DiDi: Strat (media, since 15 Dec 2024), BRING Agency (unspecified, since 9 May 2025). Agency changes reported since 2016: 0. Last reported move: 9 May 2025. Based on reported moves only, with sources.

Marketing lead: Josh Dorevitch (Senior Marketing Manager, since 8 July 2026) · Total appointments: 4

Roster: Strat (media), BRING Agency (unspecified) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on record1.2median years · 2 ended relationships · 2 current

Last review on record: 9 May 2025 · Marketing lead since: 8 July 2026 (source)

Agency timeline Which agency has held each account, by discipline

creative
Next&Co Next&CoSeen in credits only
creative, credited 7 Mar 2023 · 1 campaign
Latest: campaign via B&T
Sunday Gravy Sunday GravySeen in credits only
creative, credited 8 July 2026 · 2 campaigns
Latest: campaign via B&T
Sunday GravySeen in credits · 3 mth
media
Next&Co Next&CoConfirmed appointment
media, 27 Feb 2023 to 15 Dec 2024 · 1 yr 10 mth
Sources: Mumbrella
Strat StratConfirmed appointment
media, 15 Dec 2024 to now · 1 yr 10 mth
Sources: Campaign Brief
StratConfirmed · 1 yr 10 mth
PR
Sunday Gravy Sunday GravySeen in credits only
PR, credited 8 July 2026 · 2 campaigns
Latest: campaign via B&T
Sunday GravySeen in credits · 3 mth
unspecified
Sunday Gravy Sunday GravyConfirmed appointment
unspecified, 24 Oct 2024 to 9 May 2025 · 7 mth
Sources: Campaign Brief
BRING Agency BRING AgencyConfirmed appointment
unspecified, 9 May 2025 to now · 1 yr 5 mth
Sources: LBB
BRING AgencyConfirmed · 1 yr 5 mth
2023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaStratCurrent15 Dec 2024Now1.80
mediaNext&Co27 Feb 202315 Dec 20241.80
unspecifiedBRING AgencyCurrent9 May 2025Now1.40
unspecifiedSunday Gravy24 Oct 20249 May 20250.50

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for DiDi since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on DiDi campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Sunday Gravy Seen in creditscreative8 July 20268 July 20262campaign via B&T
Sunday Gravy Seen in creditsPR8 July 20268 July 20262campaign via B&T
Next&Co Seen in creditscreative7 Mar 20237 Mar 20231campaign via B&T

Also credited People named once in DiDi campaign credits

Josh Dorevitch (Senior Marketing Manager, DiDi, Campaign Brief) · Dylan Vale (Marketing Manager, DiDi, Campaign Brief) · Conor Mercury (Director, EXIT Films, Campaign Brief) · James Haskard (DOP, EXIT Films, Campaign Brief) · Luke Kneller (Producer, EXIT Films, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
9 May 20259 May 2025appointmentBRING Agencyconfirmedvia LBB
15 Dec 202415 Dec 2024appointmentmediaStratconfirmedvia Campaign Brief
24 Oct 202424 Oct 2024appointmentSunday Gravyconfirmedvia Campaign Brief
27 Feb 202327 Feb 2023appointmentmediaNext&Coconfirmedvia Mumbrella

Marketing leaders

PersonTitleFromTo
Tim FarmerHead of Brand Marketing9 May 2025Now
Josh DorevitchSenior Marketing Manager8 July 2026Now
Dylan ValeMarketing Manager8 July 2026Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Farmer credited BRING Agency with a close cultural match, the quality of its people and a clear grasp of the customer and category. Tim Farmer · the move · via LBB, 9 May 2025 · paraphrased