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Brands › DuluxGroup

DuluxGroup

As at 16 Oct 2026, AccountMoves records 3 current agencies for DuluxGroup: SPEED (PR, since 17 Mar 2020), Mediabrands (media, since 25 Oct 2024), Howatson+Company (creative, since 4 Aug 2026). Agency changes reported since 2016: 0. Last reported move: 4 Aug 2026. Based on reported moves only, with sources.

Marketing lead: Antoinette Tyrrell (Marketing Director, since 25 Oct 2024) · Total appointments: 3

Roster: SPEED (PR), Mediabrands (media), Howatson+Company (creative) Many specialists

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 3 current

Last review on record: 4 Aug 2026 · Marketing lead since: 25 Oct 2024 (source)

Agency timeline Which agency has held each account, by discipline

creative
DDB DDBSeen in credits only
creative, credited 3 Apr 2024 to 4 Apr 2024 · 3 campaigns
Latest: campaign via B&TDDB Melbourne DDB MelbourneSeen in credits only
creative, credited 3 Apr 2024 · 1 campaign
Latest: campaign via LBBHowatson+Company Howatson+CompanyConfirmed appointment
creative, 4 Aug 2026 to now · 2 mth
Sources: Campaign Brief · B&T
Howatson+CompanyConfirmed · 2 mth
media
OMD Melbourne OMD MelbourneSeen in credits only
media, credited 3 Apr 2024 to 4 Apr 2024 · 4 campaigns
Latest: campaign via LBBMediabrands MediabrandsConfirmed appointment
media, 25 Oct 2024 to now · 2 yr
Sources: Campaign Brief
MediabrandsConfirmed · 2 yr
PR
SPEED SPEEDConfirmed appointment
PR, 17 Mar 2020 to now · 6 yr 7 mth
Sources: Mumbrella
SPEEDConfirmed · 6 yr 7 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeHowatson+CompanyCurrent4 Aug 2026Now0.20
mediaMediabrandsCurrent25 Oct 2024Now2.00
PRSPEEDCurrent17 Mar 2020Now6.60

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for DuluxGroup since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on DuluxGroup campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
DDB Seen in creditscreative3 Apr 20244 Apr 20243campaign via B&T
The Kitchen Creative Group Seen in creditsproduction3 Apr 20244 Apr 20244campaign via LBB
OMD Melbourne Seen in creditsmedia3 Apr 20244 Apr 20244campaign via LBB
DDB Melbourne Seen in creditscreative3 Apr 20243 Apr 20241campaign via LBB

Also credited People named once in DuluxGroup campaign credits

Stephen de Wolf (Chief Creative Officer, DDB, Campaign Brief) · Psembi Kinstan (Group Executive Creative Director, DDB, Campaign Brief) · Josh Brown (Senior Art Director, Campaign Brief) · Anneliese Sullivan (Senior Copywriter, Campaign Brief) · Sebastian Covino (Senior Copywriter, Campaign Brief) · Sonia McLaverty (Head of Production, Campaign Brief) · Edward Connelly (Producer, Campaign Brief) · Tom Marley (Senior Editor, Campaign Brief) · Alex Debely (Editor, Campaign Brief) · Jessie Mitchell (Senior Business Director, Campaign Brief) · Jiaan Koch (Business Director, Campaign Brief) · Sam Simpson (Business Manager, Campaign Brief) · Matt Pearce (Head of Planning, Campaign Brief) · Sophia Loschiavo (Planner, Campaign Brief) · Stephen Dupont (Director/Photographer, The Kitchen Creative Group, Campaign Brief) · Ed Triglone (DOP, The Kitchen Creative Group, Campaign Brief) · Manuela Leigh (Head of Production, The Kitchen Creative Group, Campaign Brief) · Anna Cuthill (Producer, The Kitchen Creative Group, Campaign Brief) · Bec Ivanov (Producer, Rumble Studios, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
4 Aug 20264 Aug 2026appointmentcreativeHowatson+Companyconfirmedvia Campaign Briefvia B&T
25 Oct 202425 Oct 2024appointmentmediaMediabrandsMindshareconfirmedvia Campaign Brief
17 Mar 202017 Mar 2020appointmentPRSPEEDconfirmedvia Mumbrella

Marketing leaders

PersonTitleFromTo
Therese WinterburnDulux Decorative Marketing Manager3 Apr 202413 June 2024
Antoinette TyrrellMarketing Director25 Oct 2024Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Tyrrell pointed to sharp strategic thinking, the strength of its creative ideas and the quality of its people as the reasons for choosing Howatson+Company.
strategic thinkingcreativitypeoplenext chapter
Antoinette Tyrrell · the move · via Campaign Brief, 4 Aug 2026 · paraphrased
AGENCY SAYS Hyde said Howatson+Company was eager to take on DuluxGroup, and talked up the brand's standing.
can't wait to get startediconic
Renée Hyde · the move · via Campaign Brief, 4 Aug 2026 · paraphrased
WHY THEY WON Tyrrell said Mediabrands stood out for a record of commercial results and a collaborative way of working.
effectivenesspartnershipbest-in-classdelighted
Antoinette Tyrrell · the move · via Campaign Brief, 25 Oct 2024 · paraphrased