GMHBA
As at 16 Oct 2026, AccountMoves records 1 current agency for GMHBA: Howatson+Company (creative, since 18 Oct 2022). Agency changes reported since 2016: 0. Last reported move: 18 Oct 2022. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 2
Roster: Howatson+Company (creative) Small roster
Last review on record: 18 Oct 2022 · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
creative, credited 28 Feb 2017 · 1 campaign
Latest: campaign via B&THowatson+Co Howatson+CoConfirmed appointment
creative, 17 Oct 2022 to 18 Oct 2022 · 0 mth
Sources: MumbrellaHowatson+Company Howatson+CompanyConfirmed appointment
creative, 18 Oct 2022 to now · 4 yr
Sources: Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| creative | Howatson+CompanyCurrent | 18 Oct 2022 | Now | 4.0 | 0 |
| creative | Howatson+Co | 17 Oct 2022 | 18 Oct 2022 | 0.0 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for GMHBA since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on GMHBA campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Howatson+Company Seen in credits | creative | 16 Mar 2023 | 16 Mar 2023 | 1 | campaign via Mumbrella |
| Grey Melbourne Seen in credits | creative | 28 Feb 2017 | 28 Feb 2017 | 1 | campaign via B&T |
| Production Alley Seen in credits | audio | 28 Feb 2017 | 28 Feb 2017 | 1 | campaign via B&T |
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 18 Oct 2022 | 18 Oct 2022 | appointment | creative | Howatson+Company | confirmed | via Campaign Brief | |||
| 17 Oct 2022 | 17 Oct 2022 | appointment | creative | Howatson+Co | confirmed | via Mumbrella |
Marketing leaders
No marketing leaders recorded yet.
