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Brands › Great Southern Bank

Great Southern Bank

As at 16 Oct 2026, AccountMoves records no current agency appointments for Great Southern Bank. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Deborah Woodford (Head of Marketing, since 15 June 2021) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: 15 June 2021 (source)

Agency timeline Which agency has held each account, by discipline

creative
Richards Rose Richards RoseSeen in credits only
creative, credited 15 June 2021 to 13 Nov 2024 · 3 campaigns
Latest: Happily Clever After via B&T
Vacant on record
media
Carat CaratSeen in credits only
media, credited 15 June 2021 · 1 campaign
Latest: Happily Clever After via B&T
Dentsu Brisbane Dentsu BrisbaneSeen in credits only
media, credited 12 Nov 2024 to 13 Nov 2024 · 2 campaigns
Latest: Happily Clever After via Campaign Brief
Vacant on record
PR
Keep Left Keep LeftSeen in credits only
PR, credited 15 June 2021 · 1 campaign
Latest: Happily Clever After via B&T
Vacant on record
202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Great Southern Bank since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Great Southern Bank campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Richards Rose Seen in creditscreative15 June 202113 Nov 20243Happily Clever After via B&T
Collider Seen in creditsproduction12 Nov 202413 Nov 20242Happily Clever After via Campaign Brief
FIN Design & Effects Seen in creditspost-production12 Nov 202413 Nov 20242Happily Clever After via Campaign Brief
Squeak-E-Clean Seen in creditspost-production15 June 202113 Nov 20243Happily Clever After via B&T
Dentsu Brisbane Seen in creditsmedia12 Nov 202413 Nov 20242Happily Clever After via Campaign Brief
Carat Seen in creditsmedia15 June 202115 June 20211Happily Clever After via B&T
Keep Left Seen in creditsPR15 June 202115 June 20211Happily Clever After via B&T

Also credited People named once in Great Southern Bank campaign credits

Megan Keleher (Chief Customer Officer, Great Southern Bank, Campaign Brief) · Deborah Woodford (Head of Marketing, Great Southern Bank, Campaign Brief) · Emma Barker (Senior Marketing Manager Brand and Acquisition, Great Southern Bank, Campaign Brief) · Adam Rose (Chief Creative Officer / Founder, Richards Rose, Campaign Brief) · Alex Stainton (Executive Creative Director, Richards Rose, Campaign Brief) · Justin Lim (Creative Group Head, Richards Rose, Campaign Brief) · Mark Sharman (Senior Copywriter, Richards Rose, Campaign Brief) · Tanya Hairman (Head of Production, Richards Rose, Campaign Brief) · Joseph Smeaton (Head of Strategy, Richards Rose, Campaign Brief) · Kristen Sandberg (Head of Account Management, Richards Rose, Campaign Brief) · Claire McGinley (Account Director, Richards Rose, Campaign Brief) · Beatrice Pegard (Director, Collider, Campaign Brief) · Rachel Ford-Davies (Executive Producer, Collider, Campaign Brief) · Sarah Nichols (Producer, Collider, Campaign Brief) · Aaron McLisky (DoP, Collider, Campaign Brief) · Matt Fez (Colourist, FIN Design & Effects, Campaign Brief) · Jeremy Shaw (Photographer, Squeak-E-Clean, Campaign Brief) · Paul Lewis (CEO, Great Southern Bank, B&T) · Karen Gibson (Senior Marketing Manager, Great Southern Bank, B&T) · Natalie Ambrosini (Senior Art Director, Great Southern Bank, B&T) · Mitch Gee (Graphic Designer, Great Southern Bank, B&T) · Jody Elston (Head of Strategy, Taylor Gooley, B&T) · Bonnie Ross (Senior Content Manager, Taylor Gooley, B&T) · Jesse James McElroy (Director, Film Graphics, B&T) · Anna Fawcett (Executive Producer, Film Graphics, B&T) · Danni Wright (National Head of Strategy & Connections Planning, Carat, B&T) · Lauren Sayer (Client Director, Carat, B&T) · Mark Pearson (Media Investment Manager, Carat, B&T) · Kirsten Bucceri (Client Executive, Carat, B&T) · Joshua Iselin (Digital Director, Carat, B&T) · Liam Crowe (Senior Marketing Manager - Digital, Great Southern Bank, Mediaweek)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Deborah WoodfordHead of Marketing15 June 2021Now
Karen GibsonSenior Marketing Manager15 June 202115 June 2021
Emma BarkerSenior Marketing Manager Brand and Acquisition12 Nov 2024Now
Liam CroweSenior Marketing Manager - Digital13 Nov 2024Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.