King Living
As at 16 Oct 2026, AccountMoves records 1 current agency for King Living: UM (media, since 24 Jan 2025). Agency changes reported since 2016: 0. Last reported move: 24 Jan 2025. Based on reported moves only, with sources.
Marketing lead: Anna Howarth (Chief Marketing Officer, since 24 Jan 2025) · Total appointments: 1
Roster: UM (media) Small roster
Last review on record: 24 Jan 2025 · Marketing lead since: 24 Jan 2025 (source)
Agency timeline Which agency has held each account, by discipline
media, 24 Jan 2025 to now · 1 yr 9 mth
Sources: B&T · Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | UMCurrent | 24 Jan 2025 | Now | 1.7 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for King Living since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 24 Jan 2025 | 24 Jan 2025 | appointment | media | UM | reported | via B&Tvia Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Anna Howarth | Chief Marketing Officer | 24 Jan 2025 | Now |
