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Brands › Lidl Stiftung & Co. KG

Lidl Stiftung & Co. KG

As at 16 Oct 2026, AccountMoves records no current agency appointments for Lidl Stiftung & Co. KG. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Martin Alles (Lidl Global Marketing Team, since 6 Nov 2024) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: 6 Nov 2024 (source)

Agency timeline Which agency has held each account, by discipline

creative
BBDO Germany BBDO GermanySeen in credits only
creative, credited 6 Nov 2024 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
media
No agency on record
Vacant on record
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Lidl Stiftung & Co. KG since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Lidl Stiftung & Co. KG campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
BBDO Germany Seen in creditscreative6 Nov 20246 Nov 20241campaign via Campaign Brief

Also credited People named once in Lidl Stiftung & Co. KG campaign credits

Martin Alles (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief) · Jette Mammel (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief) · Elena Akinsina (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief) · Cosima Tuma (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief) · Sammy Bohneberg (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief) · Loredana Alina Alexa (Lidl Global Marketing Team, Lidl Stiftung & Co. KG, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Martin AllesLidl Global Marketing Team6 Nov 2024Now
Jette MammelLidl Global Marketing Team6 Nov 2024Now
Elena AkinsinaLidl Global Marketing Team6 Nov 2024Now
Cosima TumaLidl Global Marketing Team6 Nov 2024Now
Sammy BohnebergLidl Global Marketing Team6 Nov 2024Now
Loredana Alina AlexaLidl Global Marketing Team6 Nov 2024Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.