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Brands › Lifeblood

Lifeblood

As at 16 Oct 2026, AccountMoves records 1 current agency for Lifeblood: M+C Saatchi Group (creative, since 7 July 2024). Agency changes reported since 2016: 0. Last reported move: 7 July 2024. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: M+C Saatchi Group (creative) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 7 July 2024 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
M+C Saatchi Group M+C Saatchi GroupConfirmed appointment
creative, 7 July 2024 to now · 2 yr 3 mth
Sources: Campaign Brief · Mumbrella
M+C Saatchi GroupConfirmed · 2 yr 3 mth
media
CHEP Media CHEP MediaSeen in credits only
media, credited 10 Dec 2021 · 1 campaign
Latest: Bloody Oath via Campaign Brief
Vacant on record
202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeM+C Saatchi GroupCurrent7 July 2024Now2.30

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Lifeblood since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Lifeblood campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
CHEP Media Seen in creditsmedia10 Dec 202110 Dec 20211Bloody Oath via Campaign Brief

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
7 July 20247 July 2024appointmentcreativeM+C Saatchi Groupconfirmedvia Campaign Briefvia Mumbrella

Marketing leaders

No marketing leaders recorded yet.

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS McEwan said M+C Saatchi Group was pleased to take on Lifeblood.
passionate
Michael McEwan · the move · via Campaign Brief, 7 July 2024 · paraphrased