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Brands › MercyCare

MercyCare

As at 16 Oct 2026, AccountMoves records 1 current agency for MercyCare: Dentsu (media, since 29 June 2026). Agency changes reported since 2016: 0. Last reported move: 29 June 2026. Based on reported moves only, with sources.

Marketing lead: Nawal Leon Kurson (Manager of Brand Communication & Marketing, since 29 June 2026) · Total appointments: 1

Roster: Dentsu (media) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 29 June 2026 · Marketing lead since: 29 June 2026 (source)

Agency timeline Which agency has held each account, by discipline

creative
Chapter ChapterSeen in credits only
creative, credited 2 Oct 2026 · 1 campaign
Latest: When Life Needs via Campaign Brief
ChapterSeen in credits · 0 mth
media
Dentsu DentsuConfirmed appointment
media, 29 June 2026 to now · 4 mth
Sources: Campaign Brief
DentsuConfirmed · 4 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaDentsuCurrent29 June 2026Now0.30

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for MercyCare since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on MercyCare campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Chapter Seen in creditscreative2 Oct 20262 Oct 20261When Life Needs via Campaign Brief
Rhythm Seen in creditsproduction2 Oct 20262 Oct 20261When Life Needs via Campaign Brief
MDS Seen in creditsaudio2 Oct 20262 Oct 20261When Life Needs via Campaign Brief
Dentsu Seen in creditsmedia2 Oct 20262 Oct 20261When Life Needs via Campaign Brief

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
29 June 202629 June 2026appointmentmediaDentsuconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Nawal Leon KursonManager of Brand Communication & Marketing29 June 2026Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Kurson pointed to a clear grasp of the customer and category, the quality of its people and a close cultural match as the reasons for choosing Dentsu.
audience understandingpeoplecultural fit
Nawal Leon Kurson · the move · via Campaign Brief, 29 June 2026 · paraphrased