16 Oct 2026 · Sourced dataLatestMedibank media → Accenture Song · 15 OctPirelli Australia social → We Are Different · 14 Octeeger creative → Noisy Beast · 14 OctTaylorMade media → Innocean Australia · 13 OctLessn social → Banter · 13 OctHairhouse digital → Jaywing · 13 Oct
Brands › Quest Apartment Hotels

Quest Apartment Hotels

As at 16 Oct 2026, AccountMoves records 2 current agencies for Quest Apartment Hotels: The Core Agency (creative, since 15 Sept 2021), Melbourne Social Co (social, since 11 Sept 2026). Agency changes reported since 2016: 0. Last reported move: 11 Sept 2026. Based on reported moves only, with sources.

Marketing lead: Anthea Dimitrakopoulos (GM of Brand, Digital and ESG, since 18 Sept 2023) · Total appointments: 2

Roster: The Core Agency (creative), Melbourne Social Co (social) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 2 current

Last review on record: 11 Sept 2026 · Marketing lead since: 18 Sept 2023 (source)

Agency timeline Which agency has held each account, by discipline

creative
The Core Agency The Core AgencyConfirmed appointment
creative, 15 Sept 2021 to now · 5 yr 1 mth
Sources: LBB · B&T · Campaign Brief
Initiative InitiativeSeen in credits only
creative, credited 24 Oct 2021 · 1 campaign
Latest: As Local As You Like It via B&T
Weld Stories Weld StoriesSeen in credits only
creative, credited 18 Sept 2023 to 28 Oct 2025 · 2 campaigns
Latest: Quest Brings You Home via B&T
The Core AgencyConfirmed · 5 yr 1 mth
media
No agency on record
Vacant on record
social
Melbourne Social Co Melbourne Social CoReported appointment
social, 11 Sept 2026 to now · 1 mth
Sources: Mumbrella
Melbourne Social CoReported · 1 mth
design
Rumble Studios Rumble StudiosSeen in credits only
design, credited 24 Oct 2021 to 25 Oct 2021 · 2 campaigns
Latest: As Local As You Like It via B&T
Vacant on record
202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeThe Core AgencyCurrent15 Sept 2021Now5.10
socialMelbourne Social CoCurrent11 Sept 2026Now0.10

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Quest Apartment Hotels since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Quest Apartment Hotels campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Weld Stories Seen in creditscreative18 Sept 202328 Oct 20252Quest Brings You Home via B&T
Chicken Seen in creditsproduction28 Oct 202528 Oct 20251campaign via Campaign Brief
The Core Agency Seen in creditscreative24 Oct 202125 Oct 20212As Local As You Like It via B&T
The Producers Seen in creditsproduction24 Oct 202125 Oct 20212As Local As You Like It via B&T
Rumble Studios Seen in creditsdesign24 Oct 202125 Oct 20212As Local As You Like It via B&T
Initiative Seen in creditscreative24 Oct 202124 Oct 20211As Local As You Like It via B&T

Also credited People named once in Quest Apartment Hotels campaign credits

Anthea Dimitrakopoulos (GM of Brand, Digital and ESG, Quest Apartment Hotels, Campaign Brief) · Shannon O’Meara (Founder and Director, Weld Stories, Campaign Brief) · Jessica Irvine (Head of Content, Weld Stories, Campaign Brief) · Bek Day (Creative Strategist, Weld Stories, Campaign Brief) · Hayden Barker (Media Planner, Weld Stories, Campaign Brief) · Tiggy Cameron (Director, Weld Stories, Campaign Brief) · Kate Cornish (DOP, Weld Stories, Campaign Brief) · Cara O’Dowd (Photographer, Weld Stories, Campaign Brief) · Fiona Edwards (Production Manager, Weld Stories, Campaign Brief) · Vanessa Bray (Editor, Chicken, Campaign Brief) · Wesley Grant (Colourist, Guy Fenech, Campaign Brief) · Adrienne Andrews (Production Designer / Wardrobe, Andrew Shakallis, Campaign Brief) · Ellen Wilson (Marketing & Campaign Manager, Quest Apartment Hotels, B&T) · Simone Parravicini (Senior Art Director, B&T) · Emma Frizzell (Art Director, B&T) · Sarah Mould (Copywriter, B&T) · Andrew McCowan (Strategy Director, B&T) · Rebecca Turner (Business Director, B&T) · Max Whitehouse (Account Director, B&T) · Nick Williams (Head of Design, B&T) · Jeff Johnson (Director, The Producers, B&T) · Victoria Conners (Executive Producer, The Producers, B&T) · Jack Ralph (Editor, The Producers, B&T) · Dan Stonehouse (Colourist, The Producers, B&T) · Caleb Williams (Composer, The Producers, B&T) · Markus Ravik (Stills Photographer, Rumble Studios, B&T) · Aaron Farrelly (Group Director, Initiative, B&T) · Josh Hogg (Strategy Director, Initiative, B&T) · Rebecca Olsson (Partnerships Manager, Initiative, B&T) · Edward Taylor (Partnerships Executive, Initiative, B&T) · Hayley Clark (Group Marketing & Content Manager, Quest Apartment Hotels, B&T) · Amelia Tovey (Creative Director, Weld Stories, B&T) · Katie Milwright (DOP, Weld Stories, B&T) · Justine Moyle (Senior Producer, Weld Stories, B&T) · Juliet Smith (Production Manager, Weld Stories, B&T) · Pete Ward (Editor, Weld Stories, B&T) · Matt Campbell (Colourist, Josh Wermut, B&T)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
11 Sept 202611 Sept 2026appointmentsocialMelbourne Social Coreportedvia Mumbrella
15 Sept 202115 Sept 2021appointmentcreativeThe Core Agencyconfirmedvia LBBvia B&Tvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Jeff BaarsChief Marketing and Digital Officer15 Sept 202115 Sept 2021
Ellen WilsonMarketing & Campaign Manager24 Oct 202125 Oct 2021
Anthea DimitrakopoulosGM of Brand, Digital and ESG18 Sept 2023Now
Hayley ClarkGroup Marketing & Content Manager18 Sept 202318 Sept 2023

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Finucane said The Core Agency was excited to take on Quest Apartment Hotels. Christian Finucane · the move · via LBB, 15 Sept 2021 · paraphrased
WHY THEY WON Baars pointed to strong chemistry with the client team and the quality of its people as the reasons for choosing The Core Agency. Jeff Baars · the move · via LBB, 15 Sept 2021 · paraphrased