Tyro
As at 16 Oct 2026, AccountMoves records no current agency appointments for Tyro. Agency changes reported since 2016: 0. Based on reported moves only, with sources.
Marketing lead: Sera Awad (Head of Marketing, since 6 May 2024) · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Last review on record: None recorded · Marketing lead since: 6 May 2024 (source)
Agency timeline Which agency has held each account, by discipline
media, credited 6 May 2024 to 17 Oct 2024 · 2 campaigns
Latest: Into business big time via Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Tyro since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Tyro campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Frontier Media Seen in credits | media | 6 May 2024 | 17 Oct 2024 | 2 | Into business big time via Campaign Brief |
| Heckler Seen in credits | post-production | 6 May 2024 | 6 May 2024 | 1 | Into business big time via Campaign Brief |
| Scoundrel Seen in credits | production | 6 May 2024 | 6 May 2024 | 1 | Into business big time via Campaign Brief |
| BAS Seen in credits | other | 6 May 2024 | 6 May 2024 | 1 | Into business big time via Campaign Brief |
| The Pool Collective Seen in credits | production | 6 May 2024 | 6 May 2024 | 1 | Into business big time via Campaign Brief |
Also credited People named once in Tyro campaign credits
Sera Awad (Head of Marketing, Tyro, Campaign Brief) · Stephanie Brown (Head of Brand, Tyro, Campaign Brief) · Gemma Garkut (Head of Comms and PR, Tyro, Campaign Brief) · Justine Duffy (Brand Manager, Tyro, Campaign Brief) · Lucy Rowles (PR Manager, Tyro, Campaign Brief) · Max Kitchen (Senior Copywriter, Tyro, Campaign Brief) · Max Khoun Ala (Designer, Tyro, Campaign Brief) · Pearce Jacobs (Designer, Tyro, Campaign Brief) · Daniel O’Brien (Managing Director, Frontier Media, Campaign Brief) · Nichola Kiely (Head of Client Service, Frontier Media, Campaign Brief) · Alex Kottas (Senior Account Manager, Frontier Media, Campaign Brief) · Steph Brown (Head of Brand, Tyro, Campaign Brief) · Leo Lovric (Brand and Communications Executive, Tyro, Campaign Brief) · Isabell Schneider (Senior Campaigns Manager, Tyro, Campaign Brief) · Pramesh Singh (Digital Marketing Manager, Tyro, Campaign Brief) · Matt Gregory (Marketing Campaign Manager, Tyro, Campaign Brief) · Scott Elliott (Senior Designer, Tyro, Campaign Brief) · Clinton Duncan (Group Strategy Director, Tyro, Campaign Brief) · Richard Shaw (Executive Creative Directors, Tyro, Campaign Brief) · Jeremy Hogg (Executive Creative Directors, Tyro, Campaign Brief) · Simon Friedlander (Creative Directors, Tyro, Campaign Brief) · Michael Kleinman (Creative Directors, Tyro, Campaign Brief) · Holly Alexander (Head of Production, Tyro, Campaign Brief) · Nat Greaves (Senior Producer, Tyro, Campaign Brief) · Ellena Mills (Head of Craft, Tyro, Campaign Brief) · George Coltman (Senior Designer, Tyro, Campaign Brief) · George Robertson (Group Business Director, Tyro, Campaign Brief) · Gavin Blomeley (Business Director, Tyro, Campaign Brief) · Rachael Baulderstone (Business Manager, Tyro, Campaign Brief) · Sasha Smith (Chief Media Officer, Tyro, Campaign Brief) · Daniel Dall’Acqua (Head of Media, Tyro, Campaign Brief) · Anthony Damiano (Digital Director Search, Tyro, Campaign Brief) · Bill Luu (Digital Director, Tyro, Campaign Brief) · Fergus Rotherham (Colourist, Heckler, Campaign Brief) · Jess Walley (Producer, Heckler, Campaign Brief) · Adam Moses (Head of Creative, Heckler, Campaign Brief) · Adrian Shapiro (Executive Producer, Scoundrel, Campaign Brief) · Carl Sundemo (Director, Scoundrel, Campaign Brief) · Giordi Caputo (Producer, Scoundrel, Campaign Brief) · Miha Knific (Production Designer, Scoundrel, Campaign Brief) · Sean Izzard (Photographer, The Pool Collective, Campaign Brief) · Courtney Lewis (Executive Producer, The Pool Collective, Campaign Brief) · Zoe Izzard (Producer, The Pool Collective, Campaign Brief) · Jo Ayling (Lead Stylist, The Pool Collective, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Sera Awad | Head of Marketing | 6 May 2024 | Now |
| Justine Duffy | Brand Manager | 6 May 2024 | Now |
| Steph Brown | Head of Brand | 6 May 2024 | Now |
| Leo Lovric | Brand and Communications Executive | 6 May 2024 | Now |
| Pramesh Singh | Digital Marketing Manager | 6 May 2024 | Now |
| Matt Gregory | Marketing Campaign Manager | 6 May 2024 | Now |
| Stephanie Brown | Head of Brand | 17 Oct 2024 | Now |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
