Workwear Group
As at 16 Oct 2026, AccountMoves records 1 current agency for Workwear Group: This is Flow (media, since 6 Dec 2021). Agency changes reported since 2016: 0. Last reported move: 7 July 2026. Based on reported moves only, with sources.
Marketing lead: Jayne Willmott (Head of Marketing, since 7 July 2026) · Total appointments: 2
Roster: This is Flow (media) Small roster
Last review on record: 7 July 2026 · Marketing lead since: 7 July 2026 (source)
Agency timeline Which agency has held each account, by discipline
media, 6 Dec 2021 to now · 4 yr 10 mth
Sources: Mumbrella
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | This is FlowCurrent | 6 Dec 2021 | Now | 4.9 | 1 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Workwear Group since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 7 July 2026 | 7 July 2026 | retention | media | This is Flow | This is Flow | confirmed | via Campaign Briefvia B&T | ||
| 6 Dec 2021 | 6 Dec 2021 | appointment | media | This is Flow | confirmed | via Mumbrella |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Jayne Willmott | Head of Marketing | 7 July 2026 | Now |