Beiersdorf
As at 16 Oct 2026, AccountMoves records 2 current agencies for Beiersdorf: OMD (media, since 6 Nov 2017), FORWARD Agency (PR, since 14 Mar 2018). Agency changes reported since 2016: 0. Last reported move: 14 Mar 2018. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 2
Roster: OMD (media), FORWARD Agency (PR) Small roster
Last review on record: 14 Mar 2018 · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | OMDCurrent | 6 Nov 2017 | Now | 8.9 | 0 |
| PR | FORWARD AgencyCurrent | 14 Mar 2018 | Now | 8.6 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Beiersdorf since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 14 Mar 2018 | 14 Mar 2018 | retention | PR | FORWARD Agency | confirmed | via B&Tvia Mumbrella | |||
| 6 Nov 2017 | 6 Nov 2017 | retention | media | OMD | confirmed | via B&Tvia Mumbrella |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Julia Braun | General Manager Marketing | 14 Mar 2018 | 15 Mar 2018 |