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Brands › California Wines

California Wines

As at 16 Oct 2026, AccountMoves records 1 current agency for California Wines: Agent99 (PR, since 21 Nov 2024). Agency changes reported since 2016: 0. Last reported move: 21 Nov 2024. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: Agent99 (PR) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 21 Nov 2024 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
No agency on record
Vacant on record
PR
Agent99 Agent99Confirmed appointment
PR, 21 Nov 2024 to now · 1 yr 11 mth
Sources: Campaign Brief
Agent99Confirmed · 1 yr 11 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
PRAgent99Current21 Nov 2024Now1.90

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for California Wines since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
21 Nov 202421 Nov 2024appointmentPRAgent99confirmedvia Campaign Brief

Marketing leaders

No marketing leaders recorded yet.

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Poole said Agent99 was pleased to take on California Wines.
Sharon Zeev Poole · the move · via Campaign Brief, 21 Nov 2024 · paraphrased
WHY THEY WON Tejima pointed to the quality of its people and a clear grasp of the customer and category as the reasons for choosing Agent99. Hiro Tejima · the move · via B&T, 20 Nov 2024 · paraphrased