HBF East Coast

As at 16 Oct 2026, AccountMoves records no current agency appointments for HBF East Coast. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only

Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative

Leo Burnett Melbourne Leo Burnett MelbourneSeen in credits only
creative, credited 11 Sept 2020 · 1 campaign
Latest: Hold Out For a Zero via Campaign Brief

Vacant on record

media

OMD OMDSeen in credits only
media, credited 11 Sept 2020 · 1 campaign
Latest: Hold Out For a Zero via Campaign Brief

Vacant on record

2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

Discipline	Agency	From	To	Tenure	Retained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for HBF East Coast since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on HBF East Coast campaigns. Evidence of work, not a confirmed appointment or a win

Agency or company	Credited for	First seen	Last seen	Campaigns	Latest source
Leo Burnett Melbourne Seen in credits	creative	11 Sept 2020	11 Sept 2020	1	Hold Out For a Zero via Campaign Brief
Squeak E. Clean Studios Seen in credits	audio	11 Sept 2020	11 Sept 2020	1	Hold Out For a Zero via Campaign Brief
OMD Seen in credits	media	11 Sept 2020	11 Sept 2020	1	Hold Out For a Zero via Campaign Brief

Also credited People named once in HBF East Coast campaign credits

David Greig (General Manager, HBF East Coast, Campaign Brief) · Maham Mahmood (Brand Lead, HBF East Coast, Campaign Brief) · Jessica Albanese (Acquisition Lead, HBF East Coast, Campaign Brief) · Hollie Doherty (Marketing Coordinator, HBF East Coast, Campaign Brief) · Jason Williams (Chief Creative Officer, Leo Burnett Melbourne, Campaign Brief) · Jim Walsh (Creative Director, Leo Burnett Melbourne, Campaign Brief) · Michelle Walsh (Creative Director, Leo Burnett Melbourne, Campaign Brief) · Ilona Janashvili (Director of Integrated Strategy, Leo Burnett Melbourne, Campaign Brief) · Kate Silver (Group Account Director, Leo Burnett Melbourne, Campaign Brief) · Amanda Nicoll (Project Lead, Leo Burnett Melbourne, Campaign Brief) · Tessa Symon (Account Manager, Leo Burnett Melbourne, Campaign Brief) · Eliza Malone (Senior Broadcast Producer, Leo Burnett Melbourne, Campaign Brief) · Darren Price (ECD Animation Director, Mighty Nice, Campaign Brief) · Tina Braham (Executive Producer, Mighty Nice, Campaign Brief)

Full history Every pitch, review, win and retention

Announced	Decided	Type	Discipline	Incumbent	Winner	Also pitched	Est. $m	Status	Source

Marketing leaders

Person	Title	From	To
Maham Mahmood	Brand Lead	11 Sept 2020	11 Sept 2020
Hollie Doherty	Marketing Coordinator	11 Sept 2020	11 Sept 2020

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.