Pepsi
As at 16 Oct 2026, AccountMoves records 1 current agency for Pepsi: TBWA (creative, since 22 May 2018). Agency changes reported since 2016: 1. Last reported move: 22 May 2018. Based on reported moves only, with sources.
Marketing lead: Vandita Pandey (Chief Marketing Officer, Snacks & Beverages, since 17 Apr 2024) · Total appointments: 1
Roster: TBWA (creative) Small roster
Last review on record: 22 May 2018 · Marketing lead since: 17 Apr 2024 (source)
Agency timeline Which agency has held each account, by discipline
creative, 22 May 2018 to now · 8 yr 5 mth
Sources: Mumbrella
digital, credited 17 Apr 2024 · 1 campaign
Latest: campaign via Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| creative | TBWACurrent | 22 May 2018 | Now | 8.4 | 0 |
Agency changes on record Since 2016 · based on reported moves only
| Date | Change | Source |
|---|---|---|
| 22 May 2018 | creative: Clemenger BBDO to TBWA | Mumbrella |
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Pepsi campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Designer Seen in credits | digital | 17 Apr 2024 | 17 Apr 2024 | 1 | campaign via Campaign Brief |
| Head of Production Seen in credits | other | 17 Apr 2024 | 17 Apr 2024 | 1 | campaign via Campaign Brief |
Also credited People named once in Pepsi campaign credits
Vandita Pandey (Chief Marketing Officer, Snacks & Beverages, Pepsi, Campaign Brief) · Susan Press (Head of Marketing Beverages, Pepsi, Campaign Brief) · Tiana Handel (Marketing Manager, Pepsi, Campaign Brief) · Candy Wong (Brand Manager, Pepsi, Campaign Brief) · Skye Oxenham (Senior Corporate Communications Manager, Pepsi, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 22 May 2018 | 22 May 2018 | appointment | creative | Clemenger BBDO | TBWA | confirmed | via Mumbrella |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Vandita Pandey | Chief Marketing Officer, Snacks & Beverages | 17 Apr 2024 | Now |
| Susan Press | Head of Marketing Beverages | 17 Apr 2024 | 11 Mar 2026 |
| Tiana Handel | Marketing Manager | 17 Apr 2024 | Now |
| Candy Wong | Brand Manager | 17 Apr 2024 | Now |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
