16 Oct 2026 · Sourced dataLatestMedibank media → Accenture Song · 15 OctPirelli Australia social → We Are Different · 14 Octeeger creative → Noisy Beast · 14 OctTaylorMade media → Innocean Australia · 13 OctLessn social → Banter · 13 OctHairhouse digital → Jaywing · 13 Oct
Brands › rebel

rebel

As at 16 Oct 2026, AccountMoves records 2 current agencies for rebel: The Monkeys (creative, since 11 June 2020), CHEP (PR, since 14 Sept 2022). Agency changes reported since 2016: 0. Last reported move: 14 Sept 2022. Based on reported moves only, with sources.

Marketing lead: Brock Coleman (Head of Marketing, since 1 Nov 2023) · Total appointments: 2

Roster: The Monkeys (creative), CHEP (PR) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 2 current

Last review on record: 14 Sept 2022 · Marketing lead since: 1 Nov 2023 (source)

Agency timeline Which agency has held each account, by discipline

creative
The Monkeys The MonkeysConfirmed appointment
creative, 11 June 2020 to now · 6 yr 4 mth
Sources: Mumbrella
Droga5 ANZ Droga5 ANZSeen in credits only
creative, credited 13 Oct 2020 to 7 July 2024 · 2 campaigns
Latest: campaign via LBB
The General Store The General StoreSeen in credits only
creative, credited 1 Nov 2023 to 2 Nov 2025 · 4 campaigns
Latest: Sport is a Gift via Campaign Brief
The General Store Partner The General Store PartnerSeen in credits only
creative, credited 7 Feb 2025 · 1 campaign
Latest: Football Is Everything via B&T
The MonkeysConfirmed · 6 yr 4 mth
media
OMD OMDSeen in credits only
media, credited 11 June 2020 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
PR
CHEP CHEPConfirmed appointment
PR, 14 Sept 2022 to now · 4 yr 1 mth
Sources: LBB · Campaign Brief
CHEPConfirmed · 4 yr 1 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeThe MonkeysCurrent11 June 2020Now6.30
PRCHEPCurrent14 Sept 2022Now4.10

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for rebel since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on rebel campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
The General Store Seen in creditscreative1 Nov 20232 Nov 20254Sport is a Gift via Campaign Brief
Rabbit Seen in creditsproduction2 Nov 20252 Nov 20251campaign via Campaign Brief
The Editors Seen in creditspost-production2 Nov 20252 Nov 20251campaign via Campaign Brief
Mosaic Seen in creditsaudio2 Nov 20252 Nov 20251campaign via Campaign Brief
The General Store Partner Seen in creditscreative7 Feb 20257 Feb 20251Football Is Everything via B&T
Chisel Director: Emily Mays Seen in creditsproduction7 Feb 20257 Feb 20251Football Is Everything via B&T
Chisel Seen in creditsproduction6 Feb 20256 Feb 20251Football is everything via Campaign Brief
Photoplay Seen in creditsproduction3 Sept 20243 Sept 20241campaign via Campaign Brief
The Monkeys Seen in creditscreative7 July 20247 July 20241campaign via Campaign Brief
FINCH Seen in creditsproduction7 July 20247 July 20242campaign via LBB
Heckler Seen in creditspost-production7 July 20247 July 20242campaign via LBB
Squeak E. Clean Studios Seen in creditsaudio7 July 20247 July 20241campaign via Campaign Brief
Droga5 ANZ Seen in creditscreative13 Oct 20207 July 20242campaign via LBB
Squeak E. Clean (Australia) Seen in creditsaudio13 Oct 20207 July 20242campaign via LBB
Love by Facesoul* Sound design: Smith & Western Seen in creditsaudio1 Nov 20231 Nov 20231Sport is a Gift via Campaign Brief
ARC (Recruitment Seen in creditspost-production13 Oct 202013 Oct 20201campaign via LBB
The Monkeys Melbourne Seen in creditscreative12 Oct 202013 Oct 20202campaign via B&T
OMD Seen in creditsmedia11 June 202011 June 20201campaign via Campaign Brief

Also credited People named once in rebel campaign credits

Rosemary Martin (GM Marketing & eCommerce, rebel, Campaign Brief) · Adam Lee (Head of Brand Experience, rebel, Campaign Brief) · Brock Coleman (Head of Marketing, rebel, Campaign Brief) · Paige Lawless (Creative Lead, rebel, Campaign Brief) · Tony Berlangieri (Photographer, rebel, Campaign Brief) · Craig McLeod (Strategy Planner, Campaign Brief) · Hannah Lawson (Creative Team, Campaign Brief) · Jess Beal (Creative Team, Campaign Brief) · Pat de Silva (Account Director, Campaign Brief) · Al Morrow (Director, Rabbit, Campaign Brief) · James Brown (DOP, Rabbit, Campaign Brief) · Alex Hay (Executive Producers & Partners, Rabbit, Campaign Brief) · Lucas Jenner (Executive Producers & Partners, Rabbit, Campaign Brief) · Katrina Maw (General Manager/Producer, Rabbit, Campaign Brief) · Fiona Pakes (Producer, Rabbit, Campaign Brief) · Rita Gagliardi (Executive Producer, The Editors, Campaign Brief) · Adam Moses (Composer, Mosaic, Campaign Brief) · Bill Doig (Producer, Mosaic, Campaign Brief) · Andrew Kohn (Strategy Director, Campaign Brief) · Marcus Tesoriero (Chief Creative Officer, Campaign Brief) · Chris Ching (Associate Creative Director, Campaign Brief) · Luke Mathers (Design Lead, Campaign Brief) · Emily Mays (Director, Chisel, Campaign Brief) · Isabella Novak (Art Director, The General Store, Campaign Brief) · Catherine Risbey (Copywriter, The General Store, Campaign Brief) · Andrew Henderson (Group Account Director, The General Store, Campaign Brief) · Michael Gupta (Director, Photoplay, Campaign Brief) · Alex Serafini (Director of Photography, Photoplay, Campaign Brief) · Bonnie Fay (Executive Producer, Photoplay, Campaign Brief) · Catherine Makinson (Content Director, rebel, Campaign Brief) · Beth Thom (Marketing Specialist, rebel, Campaign Brief) · Ant Keogh (Chief Creative Officer, The Monkeys, Campaign Brief) · Michael Derepas (Chief Strategy Officer, The Monkeys, Campaign Brief) · Dave Collins (Strategy Director, The Monkeys, Campaign Brief) · Jaimee Kerr (Chief Client Officer, The Monkeys, Campaign Brief) · Raph Tamkalis (Head of Design, The Monkeys, Campaign Brief) · Adam Slater (Creative Directors, The Monkeys, Campaign Brief) · Connor Beaver (Creative Directors, The Monkeys, Campaign Brief) · Ben Horewood (Art Director, The Monkeys, Campaign Brief) · Michelle Canning (Copywriter, The Monkeys, Campaign Brief) · Romanca Mundrea (National Head of Production, The Monkeys, Campaign Brief) · Simone O’Connor (Senior Producer, The Monkeys, Campaign Brief) · Katherine Muir (Senior Producer, The Monkeys, Campaign Brief) · Ella Goldberg (Account Director, The Monkeys, Campaign Brief) · Eden French-Putu (Account Manager, The Monkeys, Campaign Brief) · Christopher Nelius (Director, FINCH, Campaign Brief) · Corey Esse (Managing Director, FINCH, Campaign Brief) · AnnaTara Clark-Sneddon (Producer, FINCH, Campaign Brief) · Max Walter (DOP, FINCH, Campaign Brief) · Jess Walley (Producer, Heckler, Campaign Brief) · Andrew Holmes (Editor, Heckler, Campaign Brief) · Fergus Rotherham (Colourist, Heckler, Campaign Brief) · Jordan Sykes (Motion Designer, Campaign Brief) · Ceri Davies (Executive Producer, Squeak E. Clean Studios, Campaign Brief) · Gary Williams (Managing Director, rebel, B&T) · Jennifer Gulliver (General Manager Customer & Marketing, rebel, B&T) · Zoe Phillips (Head of Creative, rebel, B&T) · Hamish Rothwell (Director, Good Oil, B&T) · Simon Thomas (Executive Producer, Good Oil, B&T) · Andrew McLean (Producer, Good Oil, B&T) · Germain McMicking (DOP, Good Oil, B&T) · Danny Lattouf (Partner and Chief Strategy Officer, The General Store, Campaign Brief) · Daniel Li (Art Director, The General Store, Campaign Brief) · Mitch Taylor (Copywriter, The General Store, Campaign Brief) · Natalie Alaimo (Group Account Director, The General Store, Campaign Brief) · Chloe Geggus (Account Director, The General Store, Campaign Brief) · Patrick Fileti (Director, Clockwork Films, Campaign Brief) · Campbell Brown (Director of Photography, Clockwork Films, Campaign Brief) · Rosie Parker (Executive Producer, Clockwork Films, Campaign Brief) · Heath George (Executive Producer, Clockwork Films, Campaign Brief) · Matt Maunsell (Editor, Clockwork Films, Campaign Brief) · Yanni Kronenberg (Colourist, Clockwork Films, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
14 Sept 202214 Sept 2022retentionPRCHEPconfirmedvia LBBvia Campaign Brief
11 June 202011 June 2020appointmentcreativeThe Monkeysconfirmedvia Mumbrella

Marketing leaders

PersonTitleFromTo
Jennifer GulliverGeneral Manager Customer & Marketing12 Oct 202013 Oct 2020
Zoe PhillipsHead of Brand & Creative12 Oct 2020Now
Rosemary MartinGM Marketing & eCommerce1 Nov 2023Now
Brock ColemanHead of Marketing1 Nov 2023Now
Beth ThomMarketing Specialist7 July 2024Now
Adam LeeHead of Brand Experience2 Nov 2025Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.