Sheridan
As at 16 Oct 2026, AccountMoves records 1 current agency for Sheridan: TBWA\Sydney (creative, since 30 July 2018). Agency changes reported since 2016: 0. Last reported move: 30 July 2018. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 1
Roster: TBWA\Sydney (creative) Small roster
Last review on record: 30 July 2018 · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
creative, 30 July 2018 to now · 8 yr 3 mth
Sources: LBBFabric\TBWA Fabric\TBWASeen in credits only
creative, credited 10 May 2022 to 31 Oct 2022 · 2 campaigns
Latest: campaign via Campaign BriefFabric (part of the TBWA\Sydney Group) Fabric (part of the TBWA\Sydney Group)Seen in credits only
creative, credited 8 May 2023 to 9 May 2023 · 2 campaigns
Latest: Rest Above All via B&T
media, credited 5 Nov 2019 · 1 campaign
Latest: campaign via Campaign BriefOMD OMDSeen in credits only
media, credited 10 May 2022 to 9 May 2023 · 4 campaigns
Latest: campaign via Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| creative | TBWA\SydneyCurrent | 30 July 2018 | Now | 8.2 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Sheridan since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Sheridan campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Fabric (part of the TBWA\Sydney Group) Seen in credits | creative | 8 May 2023 | 9 May 2023 | 2 | Rest Above All via B&T |
| OMD Seen in credits | media | 10 May 2022 | 9 May 2023 | 4 | campaign via Campaign Brief |
| Fabric\TBWA Seen in credits | creative | 10 May 2022 | 31 Oct 2022 | 2 | campaign via Campaign Brief |
| Collider Seen in credits | production | 31 Oct 2022 | 31 Oct 2022 | 1 | campaign via Campaign Brief |
| Yukfoo Seen in credits | production | 29 Aug 2022 | 29 Aug 2022 | 2 | campaign via Campaign Brief |
| NMPI Seen in credits | media | 5 Nov 2019 | 5 Nov 2019 | 1 | campaign via Campaign Brief |
| TBWA\Sydney Seen in credits | creative | 5 Nov 2019 | 5 Nov 2019 | 1 | campaign via Campaign Brief |
| Fabric\TBWA – Gemma Rees Seen in credits | other | 5 Nov 2019 | 5 Nov 2019 | 1 | campaign via Campaign Brief |
Also credited People named once in Sheridan campaign credits
Paul Gould (Group General Manager, Sheridan, Campaign Brief) · Renee Awadalla (General Manager Marketing, Sheridan, Campaign Brief) · Kate Sallmann (Senior Marketing Manager, Sheridan, Campaign Brief) · Sara Wilson (Brand Marketing Manager, Sheridan, Campaign Brief) · Andy DiLallo (Chief Creative Officer, TBWA Sydney, Campaign Brief) · Matt Springate (Chief Strategy Officer, TBWA Sydney, Campaign Brief) · Kat Vassar (Strategic Planner, TBWA Sydney, Campaign Brief) · Kat Claughton (Strategic Planner, TBWA Sydney, Campaign Brief) · Nev Fordyce (Creative Directors, TBWA Sydney, Campaign Brief) · Kat Alvarez-Jarrett (Creative Directors, TBWA Sydney, Campaign Brief) · Chris Mawson (Design Director, TBWA Sydney, Campaign Brief) · Bob Broadfoot (Art Director, TBWA Sydney, Campaign Brief) · Chris Johnson (Writer, TBWA Sydney, Campaign Brief) · Bonnie Nguyen (Senior Digital Designer, TBWA Sydney, Campaign Brief) · Charlie Keeble (Business Director, Fabric\TBWA – Gemma Rees, Campaign Brief) · Charlotte O’Rourke (Integrated Producer, Fabric\TBWA – Gemma Rees, Campaign Brief) · Mike Montgomery (Integrated Producer, Fabric\TBWA – Gemma Rees, Campaign Brief) · Lester Jones (Director, Fabric\TBWA – Gemma Rees, Campaign Brief) · Lachlan French (Editor, Fabric\TBWA – Gemma Rees, Campaign Brief) · Victoria Zschommler (Photographer, Beau Silvester, Campaign Brief) · Stephanie Maule (Senior Marketing Manager, Sheridan, Campaign Brief) · Campbell Brown (DOP, Fabric\TBWA, Campaign Brief) · Darren McDonald (Photographer, Fabric\TBWA, Campaign Brief) · Anneliese Plodr (Social Media Manager, Sheridan, B&T) · Dylan Duclos (Director, Fabric\TBWA, Campaign Brief) · Charlie Dennington (Photographer, Collider, Campaign Brief) · Andrew Seargeant (Group General Manager, Sheridan, B&T) · Jack Birtles (DOP, Fabric – Part of the TBWA\Sydney Group, B&T)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 30 July 2018 | 30 July 2018 | appointment | creative | TBWA\Sydney | confirmed | via LBB |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Renee Awadalla | General Manager Marketing | 5 Nov 2019 | 30 Aug 2026 |
| Kate Sallmann | Senior Marketing Manager | 5 Nov 2019 | 5 Nov 2019 |
| Sara Wilson | Brand Marketing Manager | 5 Nov 2019 | 5 Nov 2019 |
| Stephanie Maule | Senior Marketing Manager | 10 May 2022 | 31 Oct 2022 |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
