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Brands › WW

WW

As at 16 Oct 2026, AccountMoves records 1 current agency for WW: Adhesive (PR, since 21 May 2020). Agency changes reported since 2016: 0. Last reported move: 21 May 2020. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: Adhesive (PR) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 21 May 2020 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
Connecting Plots Connecting PlotsSeen in credits only
creative, credited 23 May 2019 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
media
No agency on record
Vacant on record
PR
Adhesive AdhesiveConfirmed appointment
PR, 21 May 2020 to now · 6 yr 5 mth
Sources: Mumbrella · Campaign Brief
AdhesiveConfirmed · 6 yr 5 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
PRAdhesiveCurrent21 May 2020Now6.40

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for WW since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on WW campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Connecting Plots Seen in creditscreative23 May 201923 May 20191campaign via Campaign Brief

Also credited People named once in WW campaign credits

Mathieu Le Renard (GM, WW, Campaign Brief) · Rebecca Melville (Senior Marketing Manager, WW, Campaign Brief) · Eva Nguyen (Campaign Manager, WW, Campaign Brief) · Tim Collier (Strategic Planner, Connecting Plots, Campaign Brief) · Andie Tickner (Client Services Director, Connecting Plots, Campaign Brief) · Gemma Barr (Client Services Lead, Connecting Plots, Campaign Brief) · Jenny Barnett (Creative Director/Writer, Connecting Plots, Campaign Brief) · Emmalie Narathipakorn (Art Director, Connecting Plots, Campaign Brief) · Tania Templeton (Senior Integrated Producer, Connecting Plots, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
21 May 202021 May 2020appointmentPRAdhesiveconfirmedvia Mumbrellavia Campaign Brief

Marketing leaders

PersonTitleFromTo
Rebecca MelvilleSenior Marketing Manager23 May 201923 May 2019
Nicole McInnesDirector of Marketing and Commercial Across Australia and New Zealand21 May 202021 May 2020

Stated reasons and comments Paraphrased, with source links

WHY THEY WON McInnes pointed to the strength of its creative ideas, the quality of its people and a clear grasp of the customer and category as the reasons for choosing Adhesive.
creativitypeopleaudience understanding
Nicole McInnes · the move · via Campaign Brief, 21 May 2020 · paraphrased
AGENCY SAYS Maurice said Adhesive was pleased to take on WW.
Mike Maurice · the move · via Campaign Brief, 21 May 2020 · paraphrased