Adhesive
Adhesive. AccountMoves records 8 account wins, 0 losses and 0 retentions, and 8 current clients including Changi Airport Group, Domain Group, HMD Global, Hootsuite, as at 16 Oct 2026. Based on reported moves only, with sources.
Type:
Leadership: Mike Maurice (MD and Founder) · 3 people recorded in total
Career W-L8-0
Retained0
Net $m+0.0
Clients8
2026 rank68
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 68 |
| 2021 | 3 | 0 | 0 | 0.0 | 0.0 | 0.0 | 1 |
| 2020 | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 | 11 |
| 2019 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 43 |
| 2018 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 30 |
| Career | 8 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Changi Airport Group | PR | 24 Oct 2018 | 8.0 | |
| Domain Group | PR | 16 June 2021 | 5.3 | |
| HMD Global | PR | 18 Mar 2021 | 5.6 | |
| Hootsuite | PR | 14 May 2020 | 6.4 | |
| Sir David Martin Foundation | PR | 19 Sept 2019 | 7.1 | |
| Sony Electronics | PR | 8 July 2021 | 5.3 | |
| UNSW College | PR | 9 Aug 2026 | 0.2 | |
| WW | PR | 21 May 2020 | 6.4 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased · cliché score 1 per quote (league)
AGENCY SAYS Maurice said Adhesive was pleased to take on UNSW College. Mike Maurice on UNSW College · the move · via Campaign Brief, 9 Aug 2026 · paraphrased
WHY THEY WON Palsson said Adhesive stood out for the strength of its creative ideas, its data and technology capability and a clear grasp of the customer and category. Johan Palsson on HMD Global · the move · via Campaign Brief, 18 Mar 2021 · paraphrased
AGENCY SAYS Maurice said Adhesive was excited to take on HMD Global. Mike Maurice on HMD Global · the move · via Campaign Brief, 18 Mar 2021 · paraphrased
WHY THEY WON McInnes pointed to the strength of its creative ideas, the quality of its people and a clear grasp of the customer and category as the reasons for choosing Adhesive. Nicole McInnes on WW · the move · via Campaign Brief, 21 May 2020 · paraphrased
AGENCY SAYS Maurice said Adhesive was pleased to take on WW. Mike Maurice on WW · the move · via Campaign Brief, 21 May 2020 · paraphrased
WHY THEY WON Koleth pointed to the quality of its people, a record of commercial results and sharp strategic thinking as the reasons for choosing Adhesive. Anna Koleth on Hootsuite · the move · via Campaign Brief, 19 May 2020 · paraphrased
AGENCY SAYS Maurice said Adhesive was excited to take on Hootsuite. Mike Maurice on Hootsuite · the move · via Campaign Brief, 19 May 2020 · paraphrased
WHY THEY WON Connealy credited Adhesive with a clear grasp of the customer and category. Helen Connealy on Sir David Martin Foundation · the move · via Mumbrella, 19 Sept 2019 · paraphrased
Seen in credits Campaign credits. Not appointments or wins
| Latest | Brand | Credited for | Campaign | Source |
|---|---|---|---|---|
| 29 Sept 2025 | SEEK SEEN IN CREDITS | PR | SEEK & You Shall Find | B&T |
| 18 Oct 2016 | SHEDD SEEN IN CREDITS | PR | B&T | |
| 18 Nov 2020 | THE ICONIC SEEN IN CREDITS | PR | Campaign Brief |
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 9 Aug 2026 | UNSW College | PR | Won | ||
| 8 July 2021 | Sony Electronics | PR | Won | ||
| 16 June 2021 | Domain Group | PR | Won | ||
| 18 Mar 2021 | HMD Global | PR | Won | ||
| 21 May 2020 | WW | PR | Won | ||
| 14 May 2020 | Hootsuite | PR | Won | ||
| 19 Sept 2019 | Sir David Martin Foundation | PR | Won | ||
| 24 Oct 2018 | Changi Airport Group | PR | Won |