Kathmandu appoints AMPR for PR
Kathmandu appoints AMPR for PR. Reported on 7 Feb 2024 (confirmed), sources: Campaign Brief.
Brand: Kathmandu · Discipline: PR · Type: appointment · Confidence: confirmed
Marketing lead at the time: Richard Dalke
Est. billingsn/a
Announced7 Feb 2024
Decided7 Feb 2024
The field
| Agency | Role | Stage |
|---|---|---|
| AMPR | Winner | Appointed |
Sources Links only
- Campaign Brief, 7 Feb 20240
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On the record Paraphrased, with tags
WHY THEY WON Dalke pointed to a collaborative way of working and a clear grasp of the customer and category as the reasons for choosing AMPR. Richard Dalke on Kathmandu · the move · via Campaign Brief, 7 Feb 2024 · paraphrased
AGENCY SAYS Gale said AMPR was honoured to take on Kathmandu, and talked up the brand's standing. Sarah Gale on Kathmandu · the move · via Campaign Brief, 7 Feb 2024 · paraphrased