Kia moves media account from Initiative to Havas
Kia moves media account from Initiative to Havas. Reported on 2 Mar 2017 (confirmed), sources: Mumbrella.
Brand: Kia · Discipline: media · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced2 Mar 2017
Decided2 Mar 2017
The field
| Agency | Role | Stage |
|---|---|---|
| Initiative | Incumbent | Lost |
| Havas | Winner | Appointed |
Sources Links only
- Mumbrella, 2 Mar 20170
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On the record Paraphrased, with tags
AGENCY SAYS Wilson said Havas was excited to take on Kia. Mike Wilson on Kia · the move · via Mumbrella, 2 Mar 2017 · paraphrased