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Moves › LJ Hooker › null 2022

LJ Hooker appoints JOY

LJ Hooker appoints JOY. Reported on 26 July 2022 (confirmed), sources: Campaign Brief.

Brand: LJ Hooker · Discipline: · Type: appointment · Confidence: confirmed

Marketing lead at the time: James Boulton

Est. billingsn/a
Announced26 July 2022
Decided26 July 2022

The field

AgencyRoleStage
JOYWinnerAppointed

Sources Links only

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On the record Paraphrased, with tags

AGENCY SAYS Wynne said JOY was excited to take on LJ Hooker.
excitedproud
Andrew Wynne on LJ Hooker · the move · via Campaign Brief, 26 July 2022 · paraphrased
WHY THEY WON Boulton said JOY stood out for the quality of its people, sharp strategic thinking and a clear grasp of the customer and category.
peoplestrategic thinkingaudience understandinghousehold nameiconic
James Boulton on LJ Hooker · the move · via Campaign Brief, 26 July 2022 · paraphrased