16 Oct 2026 · Sourced dataLatestMedibank media → Accenture Song · 15 OctPirelli Australia social → We Are Different · 14 Octeeger creative → Noisy Beast · 14 OctTaylorMade media → Innocean Australia · 13 OctLessn social → Banter · 13 OctHairhouse digital → Jaywing · 13 Oct
Moves › UnitingCare › creative 2023

UnitingCare appoints BCM Group for creative

UnitingCare appoints BCM Group for creative. Reported on 30 Mar 2023 (confirmed), sources: Mumbrella, Campaign Brief, Mediaweek.

Brand: UnitingCare · Discipline: creative · Type: appointment · Confidence: confirmed

Marketing lead at the time: Not recorded

Est. billingsn/a
Announced30 Mar 2023
Decided30 Mar 2023

The field

AgencyRoleStage
BCM GroupWinnerAppointed

Sources Links only

We record facts only and link to the original report. See our editorial policy. Something wrong? Request a correction.

On the record Paraphrased, with tags

WHY THEY WON Hodgskin said BCM Group stood out for a close cultural match, a clear grasp of the customer and category and the strength of its creative ideas.
cultural fitaudience understandingcreativityexcitedperfect fit
Natalie Hodgskin on UnitingCare · the move · via Campaign Brief, 31 Mar 2023 · paraphrased
AGENCY SAYS McDonald said BCM Group was pleased to take on UnitingCare, and talked up the brand's standing.
iconicprivilege
Phil McDonald on UnitingCare · the move · via Campaign Brief, 31 Mar 2023 · paraphrased