Country Road appoints SICKDOGWOLFMAN for creative
Country Road appoints SICKDOGWOLFMAN for creative. Reported on 3 July 2023 (confirmed), sources: B&T, Campaign Brief.
Brand: Country Road · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Lina Cabai
Est. billingsn/a
Announced3 July 2023
Decided3 July 2023
The field
| Agency | Role | Stage |
|---|---|---|
| SICKDOGWOLFMAN | Winner | Appointed |
Sources Links only
- B&T, 3 July 20230
- Campaign Brief, 3 July 20230
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On the record Paraphrased, with tags
WHY THEY WON Cabai pointed to a collaborative way of working, the strength of its creative ideas and a clear grasp of the customer and category as the reasons for choosing SICKDOGWOLFMAN. Lina Cabai on Country Road · the move · via B&T, 3 July 2023 · paraphrased
AGENCY SAYS Turnbull said SICKDOGWOLFMAN was excited to take on Country Road, and talked up the brand's standing. Jake Turnbull on Country Road · the move · via B&T, 3 July 2023 · paraphrased