a2 Milk appoints Jaywing for digital
a2 Milk appoints Jaywing for digital. Reported on 18 Sept 2023 (confirmed), sources: B&T, Mumbrella.
Brand: a2 Milk · Discipline: digital · Type: appointment · Confidence: confirmed
Marketing lead at the time: Edith Bailey
Est. billingsn/a
Announced18 Sept 2023
Decided18 Sept 2023
The field
| Agency | Role | Stage |
|---|---|---|
| Jaywing | Winner | Appointed |
Sources Links only
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On the record Paraphrased, with tags
WHY THEY WON Bailey pointed to the quality of its people, sharp strategic thinking and its data and technology capability as the reasons for choosing Jaywing. Edith Bailey on a2 Milk · the move · via B&T, 18 Sept 2023 · paraphrased