Fable Social SAMPLE
Fable Social is a social agency in Melbourne. AccountMoves records 3 account wins, 0 losses and 1 retention, and 3 current clients including Coral Telco, Kestrel Bank, Opal Retail, as at 16 Oct 2026. Based on reported moves only, with sources.
Type: social · Network: Independent · City: Melbourne
Leadership: Erin Cole (Founder and CEO)
Career W-L3-0
Retained1
Net $m+9.0
Clients3
2026 rank178
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 0 | 0 | 1 | 0.0 | 0.0 | 0.0 | 178 |
| 2025 | 1 | 0 | 0 | 6.0 | 0.0 | 6.0 | 77 |
| 2020 | 1 | 0 | 0 | 1.0 | 0.0 | 1.0 | 30 |
| 2019 | 1 | 0 | 0 | 2.0 | 0.0 | 2.0 | 40 |
| Career | 3 | 0 | 1 | 9.0 | 0.0 | 9.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Coral Telco | social | 15 Jan 2025 | 1.7 | In review |
| Kestrel Bank | social | 1 Apr 2019 | 7.5 | |
| Opal Retail | social | 1 Feb 2020 | 6.7 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 10 Oct 2026 | Opal Retail | social | Retained | 1.4 | |
| 15 Jan 2025 | Coral Telco | social | Won | 6.0 | |
| 1 Feb 2020 | Opal Retail | social | Won | 1.0 | |
| 1 Apr 2019 | Kestrel Bank | social | Won | 2.0 |
