Red Rooster
As at 16 Oct 2026, AccountMoves records 2 current agencies for Red Rooster: Atomic 212° (media, since 23 Feb 2023), Kill Boring Dead (social, since 28 Jan 2026). Agency changes reported since 2016: 1. Last reported move: 28 Jan 2026. Based on reported moves only, with sources.
Marketing lead: Lisa White (Head of Marketing, since 27 Apr 2022) · Total appointments: 3
Roster: Atomic 212° (media), Kill Boring Dead (social) Small roster
Last review on record: 28 Jan 2026 · Marketing lead since: 27 Apr 2022 (source)
Agency timeline Which agency has held each account, by discipline
creative, credited 26 Apr 2022 to 4 Mar 2024 · 3 campaigns
Latest: campaign via B&TLeo Burnett Australia Leo Burnett AustraliaSeen in credits only
creative, credited 15 May 2024 to 25 Nov 2024 · 3 campaigns
Latest: campaign via MediaweekLeo Australia Leo AustraliaSeen in credits only
creative, credited 2 July 2025 to 23 Feb 2026 · 8 campaigns
Latest: campaign via B&T
media, credited 27 Apr 2022 · 1 campaign
Latest: campaign via Campaign BriefAtomic 212° Atomic 212°Confirmed appointment
media, 23 Feb 2023 to now · 3 yr 8 mth
Sources: Mumbrella
social, 17 Nov 2020 to 28 Jan 2026 · 5 yr 2 mth
Sources: B&T · Campaign BriefInfluential InfluentialSeen in credits only
social, credited 27 Nov 2025 · 1 campaign
Latest: campaign via B&TKill Boring Dead Kill Boring DeadConfirmed appointment
social, 28 Jan 2026 to now · 9 mth
Sources: Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | Atomic 212°Current | 23 Feb 2023 | Now | 3.6 | 0 |
| social | Kill Boring DeadCurrent | 28 Jan 2026 | Now | 0.7 | 0 |
| social | whiteGREY | 17 Nov 2020 | 28 Jan 2026 | 5.2 | 0 |
Agency changes on record Since 2016 · based on reported moves only
| Date | Change | Source |
|---|---|---|
| 23 Feb 2023 | media: Mindshare to Atomic 212° | Mumbrella |
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Red Rooster campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Leo Australia Seen in credits | creative | 2 July 2025 | 23 Feb 2026 | 8 | campaign via B&T |
| Atomic 212° Seen in credits | media | 15 May 2024 | 23 Feb 2026 | 8 | campaign via Mediaweek |
| DIVISION Seen in credits | production | 23 Feb 2026 | 23 Feb 2026 | 2 | campaign via Campaign Brief |
| Byrne Creative Seen in credits | production | 23 Feb 2026 | 23 Feb 2026 | 2 | campaign via Campaign Brief |
| Rumble Seen in credits | audio | 25 Nov 2024 | 23 Feb 2026 | 4 | Do Christmas Your Way with Reds via Mediaweek |
| “Matchday” Seen in credits | audio | 23 Feb 2026 | 23 Feb 2026 | 2 | campaign via Campaign Brief |
| PXP & Prodigious Seen in credits | production | 27 Nov 2025 | 27 Nov 2025 | 1 | campaign via B&T |
| Influential Seen in credits | social | 27 Nov 2025 | 27 Nov 2025 | 1 | campaign via B&T |
| Kill Boring Dead (KBD) Seen in credits | social | 27 Nov 2025 | 27 Nov 2025 | 1 | campaign via B&T |
| Prodigious Seen in credits | production | 2 July 2025 | 2 July 2025 | 2 | campaign via B&T |
| Leo Burnett Australia Seen in credits | creative | 15 May 2024 | 25 Nov 2024 | 3 | campaign via Mediaweek |
| Photoplay Seen in credits | production | 15 May 2024 | 25 Nov 2024 | 3 | campaign via Mediaweek |
| The Editors Seen in credits | post-production | 25 Nov 2024 | 25 Nov 2024 | 2 | Do Christmas Your Way with Reds via Mediaweek |
| Renee Park (Rumble Studios) Seen in credits | post-production | 15 May 2024 | 15 May 2024 | 1 | campaign via Mediaweek |
| whiteGREY Seen in credits | creative | 26 Apr 2022 | 4 Mar 2024 | 3 | campaign via B&T |
| Mindshare Seen in credits | media | 27 Apr 2022 | 27 Apr 2022 | 1 | campaign via Campaign Brief |
Also credited People named once in Red Rooster campaign credits
Shae Jones (Group Business Director, Leo Australia, Campaign Brief) · Daniella Garabedian (Business Director, Leo Australia, Campaign Brief) · Max Reiser (Business Manager, Leo Australia, Campaign Brief) · Michelle Walsh (Creative Director, Leo Australia, Campaign Brief) · Bill Scheggia (Copywriter, Leo Australia, Campaign Brief) · Lewis Catalano (Art Director, Leo Australia, Campaign Brief) · Laura Midalia (PXP Senior Integrated Producer, Leo Australia, Campaign Brief) · Josh Logue (Director, Prodigious, Campaign Brief) · Tim Pietranski (Executive Producer, Prodigious, Campaign Brief) · Lucy Burne (Producer, Prodigious, Campaign Brief) · Samantha Bragg (Chief Executive Officer, Red Rooster, B&T) · Hollie Lowe (Head of CX & Digital, Red Rooster, B&T) · Stella Katsaros (PR & Communications Manager, Red Rooster, B&T) · Andy Fergusson (CCO, Leo Australia, B&T) · Tommy Cehak (Executive Creative Director, Leo Australia, B&T) · Daniel Stewart (Senior Art Director, Leo Australia, B&T) · Tatsuki Kamekawa (Senior Copywriter, Leo Australia, B&T) · Catherine King (CSO, Leo Australia, B&T) · Vince Usher (Group Strategy Director, Leo Australia, B&T) · Sebastian Soto Lopez (Senior Business Manager, B&T) · Fiona Norman (Senior Producer, B&T) · Ashleigh Carter (General Manager, Atomic 212°, B&T) · Kate Lemoine (Group Account Director, Atomic 212°, B&T) · Ashleigh Pitcher (Client Lead, Atomic 212°, B&T) · Bettina Benjamin (P&T Director, Atomic 212°, B&T) · Karla Silva Villegas (Performance Director, Atomic 212°, B&T) · Riley Blakeway (Director, DIVISION, B&T) · Genevieve Triquet (Managing Director / Executive Producer, DIVISION, B&T) · Lib Kelly (Executive Producer, DIVISION, B&T) · Marge McInnes (Producer, DIVISION, B&T) · Tyson Perkins (DOP, DIVISION, B&T) · Josh Robenstone (Photographer, DIVISION, B&T) · Karen Hayward (Senior Producer, DIVISION, B&T) · Stewart Arnott (Editor, White Chocolate, B&T) · Daniel William (Sound Designer, Rumble, B&T) · Jeremy Richmond (Sting Composer, Rumble, B&T) · Kevin Ma (Copywriter, B&T) · Dinah Pollard (Art Director, B&T) · Stef Smith (Director, Photoplay, B&T) · Emma Thompson (Executive Producer, Photoplay, B&T) · Ashley Hughes (Director of marketing, Red Rooster, Mediaweek) · Jane Hillsdon (Marketing manager, Red Rooster, Mediaweek) · Julia Lo Presti (Brand manager, Red Rooster, Mediaweek) · Marijke Spain (Creative director, Leo Burnett Australia, Mediaweek) · Cristina Muffatti (Art director, Leo Burnett Australia, Mediaweek) · Nicole Denning (Senior business director, Leo Burnett Australia, Mediaweek) · Dani Garabedian (Business director, Leo Burnett Australia, Mediaweek) · Scott Otto Anderson (Director, Photoplay, Mediaweek) · Daniel Ardilley (DOP, Photoplay, Mediaweek) · Mark Bennett (Offline editor, Photoplay, Mediaweek) · Tom Lander (Copywriter, whiteGREY, B&T) · Darcy Bush (Content Creative, whiteGREY, B&T) · Alice Greene (Designer, whiteGREY, B&T) · Ronojoy Ghosh (Creative Director, whiteGREY, B&T) · Simon Wassef (Chief Strategy Officer, whiteGREY, Campaign Brief) · Kieran Adams (Art Director, whiteGREY, Campaign Brief) · Chad Mackenzie (Chief Creative Officer, whiteGREY, Campaign Brief) · Shane Holmes (Group Account Director, whiteGREY, Campaign Brief) · Alex Sunier (Senior Account Director, whiteGREY, Campaign Brief) · Liz Kerr (Senior Account Manager, whiteGREY, Campaign Brief) · Kate Fishlock (Head of Production, whiteGREY, Campaign Brief) · Jess Morgan (Motion Graphics Animator, Coastal Creatives, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 28 Jan 2026 | 28 Jan 2026 | appointment | social | Kill Boring Dead | confirmed | via Campaign Brief | |||
| 23 Feb 2023 | 23 Feb 2023 | appointment | media | Mindshare | Atomic 212° | confirmed | via Mumbrella | ||
| 17 Nov 2020 | 17 Nov 2020 | appointment | social | whiteGREY | confirmed | via B&Tvia Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Lisa White | Head of Marketing | 27 Apr 2022 | Now |
| Ashley Hughes | Director of Marketing | 27 Apr 2022 | Now |
| Jane Hillsdon | Marketing Manager | 15 May 2024 | Now |
| Julia Lo Presti | Brand Manager | 15 May 2024 | Now |
