Optus appoints Momentum for promotional
Optus appoints Momentum for promotional. Reported on 2 Aug 2026 (reported), sources: Campaign Brief.
Brand: Optus · Discipline: promotional · Type: appointment · Confidence: reported
Marketing lead at the time: Cam Luby
Est. billingsn/a
Announced2 Aug 2026
Decided2 Aug 2026
The field
| Agency | Role | Stage |
|---|---|---|
| Momentum | Winner | Appointed |
Sources Links only
- Campaign Brief, 2 Aug 20260
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On the record Paraphrased, with tags
WHY THEY WON Dawber said Momentum stood out for a clear grasp of the customer and category, the quality of its people and an integrated, joined-up offering. Lauren Dawber on Optus · the move · via Campaign Brief, 2 Aug 2026 · paraphrased