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Moves › Hansen Yuncken › PR 2021

Hansen Yuncken appoints ICON Agency for PR

Hansen Yuncken appoints ICON Agency for PR. Reported on 16 June 2021 (confirmed), sources: Campaign Brief, B&T.

Brand: Hansen Yuncken · Discipline: PR · Type: appointment · Confidence: confirmed

Marketing lead at the time: Not recorded

Est. billingsn/a
Announced16 June 2021
Decided16 June 2021

The field

AgencyRoleStage
ICON AgencyWinnerAppointed

Sources Links only

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On the record Paraphrased, with tags

WHY THEY WON Harding said ICON Agency stood out for a clear grasp of the customer and category, the strength of its creative ideas and a close cultural match.
audience understandingcreativitycultural fit
Oanh Harding on Hansen Yuncken · the move · via B&T, 17 June 2021 · paraphrased
AGENCY SAYS Painter said ICON Agency was delighted to take on Hansen Yuncken.
delightedpurpose
Joanne Painter on Hansen Yuncken · the move · via Campaign Brief, 16 June 2021 · paraphrased