Sumeena Parimu
Sumeena Parimu is recorded as Head of Retail and Integrated Marketing at Greencross Vets (last seen 12 Oct 2026). AccountMoves logs 1 paraphrased quote and 6 campaign credits for Sumeena Parimu, each linked to its source.
Latest recorded: Head of Retail and Integrated Marketing, Greencross Vets (seen 12 Oct 2026, source)
Roles recorded: 3 · Appointments reported during their roles: 1 · Quotes logged: 1 · Campaign credits: 6
WHY THEY WON Parimu pointed to its data and technology capability and a clear grasp of the customer and category as the reasons for choosing True Syd.. Sumeena Parimu on Petbarn · the move · via Campaign Brief, 26 Mar 2019 · paraphrased
Appointments reported during their roles Agencies appointed by brands while Sumeena Parimu held a role there · brand-level records, not a record of who decided
| Agency | Discipline | Brand | Date | Outcome | Source |
|---|---|---|---|---|---|
| True Syd. | social | Petbarn | 26 Mar 2019 | Appointed | Campaign Brief |
Career Sortable
| First seen | Status | Title | Organisation | Years |
|---|---|---|---|---|
| 26 Mar 2019 | Left by 6 July 2021 (next source) | General Manager | Petbarn | 2.3 |
| 6 July 2021 | Left by 12 Oct 2026 (next source) | Head of Retail & Integrated Marketing | Petbarn | 5.3 |
| 12 Oct 2026 | Current (seen 12 Oct 2026) | Head of Retail and Integrated Marketing | Greencross Vets | 0.0 |
Connections 2 · named together in one source · All
| With | How | Occasions | Years | Evidence |
|---|---|---|---|---|
| Chris Howatson, Howatson+Company | Same credit | 3 | 2022, 2024, 2026 | Campaign Brief 15 Nov 2022 credit #3610 · Campaign Brief 19 Aug 2024 credit #723 · Campaign Brief 12 Oct 2026 credit #12 |
| Sean Szeps, True Syd. | Same article | 1 | 2019 | Campaign Brief 26 Mar 2019 |
Campaign credits Seen in credits. Not appointments
| Date | Brand | Campaign | Credited as | For | Source |
|---|---|---|---|---|---|
| 12 Oct 2026 | Greencross Vets | Head of Retail and Integrated Marketing | Greencross Vets | Campaign Brief | |
| 19 Aug 2024 | Petbarn | Head of Retail & Integrated Marketing | Petbarn | Campaign Brief | |
| 6 July 2021 | Petbarn | General manager marketing | Petbarn | B&T | |
| 6 July 2021 | Petbarn | Life | General Manager Marketing | Petbarn | Campaign Brief |
| 15 Nov 2022 | Petbarn | Pets Love Petbarn | General Manager, Retail Marketing | Petbarn | Campaign Brief |
| 20 Aug 2024 | Petbarn | Head of retail & integrated marketing | Petbarn | B&T |
Every quote Short paraphrases with a link to the source
| Date | Brand | Paraphrase and tags | Source |
|---|---|---|---|
| 26 Mar 2019 | Petbarn | Parimu pointed to its data and technology capability and a clear grasp of the customer and category as the reasons for choosing True Syd.. | Campaign Brief |