Stephen McArdle LinkedIn
Stephen McArdle is recorded as CEO at BMF (last seen 25 Aug 2026). AccountMoves logs 5 paraphrased quotes and 17 campaign credits for Stephen McArdle, each linked to its source.
Latest recorded: CEO, BMF (seen 25 Aug 2026, source)
Roles recorded: 2 · Appointments reported during their roles: 1 · Quotes logged: 5 · Campaign credits: 17
AGENCY SAYS McArdle said BMF was pleased to take on Ring. Stephen McArdle on Ring · the move · via Campaign Brief, 24 Aug 2026 · paraphrased
AGENCY SAYS McArdle said BMF was excited to take on Superloop, and flagged big plans for the next phase. Stephen McArdle on Superloop · the move · via B&T, 20 Aug 2026 · paraphrased
Appointments reported during their roles Agencies appointed by brands while Stephen McArdle held a role there · brand-level records, not a record of who decided
| Agency | Discipline | Brand | Date | Outcome | Source |
|---|---|---|---|---|---|
| HCF | creative | BMF | 26 Aug 2025 | Appointed | B&T |
Accounts won by their agency during their roles Agency-level records, not a record of who led each pitch
| Brand | Discipline | Agency | Date | Outcome | Source |
|---|---|---|---|---|---|
| Ring | creative | BMF | 24 Aug 2026 | Appointed | Campaign Brief · B&T · Mumbrella |
| Superloop | creative | BMF | 20 Aug 2026 | Replaced Leo | Campaign Brief · B&T |
| Asahi Beverages | creative | BMF | 9 June 2026 | Replaced PHD | Campaign Brief · B&T |
| Dementia Australia | creative | BMF | 27 Jan 2026 | Appointed | B&T |
| HCF | creative | BMF | 26 Aug 2025 | Appointed | Campaign Brief |
| Westpac | creative | BMF | 21 Feb 2025 | Appointed | B&T · Campaign Brief |
| Endeavour Group | creative | BMF | 1 July 2024 | Replaced M+C Saatchi | Campaign Brief |
| Tennis Australia | creative | BMF | 9 May 2023 | Appointed | Mumbrella · Campaign Brief · Mediaweek |
Current clients of their agency Appointments on record
Asahi Beverages (creative, BMF) · Blundstone (creative, BMF) · Dementia Australia (creative, BMF) · HCF (creative, BMF) · Ring (creative, BMF) · Superloop (creative, BMF) · Tennis Australia (creative, BMF) · Tourism Tasmania (creative, BMF) · Westpac (creative, BMF)
Career Sortable
| First seen | Status | Title | Organisation | Years |
|---|---|---|---|---|
| 16 Oct 2019 | Current (seen 25 Aug 2026) | CEO | BMF | 7.0 |
| 26 Aug 2025 | Current (seen 26 Aug 2025) | Chief Executive Officer | BMF | 1.1 |
Connections 7 · named together in one source · All
| With | How | Occasions | Years | Evidence |
|---|---|---|---|---|
| Joel Moran, Afterpay | Same credit | 2 | 2023, 2024 | Campaign Brief 21 Aug 2023 credit #3945 · Campaign Brief 14 Jan 2024 credit #928 · B&T 15 Jan 2024 credit #4200 |
| Ben Colman, Superloop | Same article | 1 | 2026 | B&T 20 Aug 2026 |
| Martin Whelan, HCF | Same article | 1 | 2025 | Campaign Brief 26 Aug 2025 · B&T 26 Aug 2025 |
| Katie Dally, Blockworks | Same article | 1 | 2024 | Campaign Brief 1 July 2024 |
| Britt Wickes, Tennis Australia | Same credit | 1 | 2023 | B&T 15 Oct 2023 credit #4056 · Campaign Brief 16 Oct 2023 credit #4058 |
| Cedric Cornelis, Tennis Australia | Same credit | 1 | 2023 | B&T 15 Oct 2023 credit #4056 · Campaign Brief 16 Oct 2023 credit #4058 |
| Emma Terry, Tourism Tasmania | Same credit | 1 | 2019 | Campaign Brief 16 Oct 2019 credit #2088 |
Campaign credits Seen in credits. Not appointments
| Date | Brand | Campaign | Credited as | For | Source |
|---|---|---|---|---|---|
| 17 June 2024 | Department of Social Services | The Hidden Trends of Disrespect | Chief Executive Officer | BMF | Campaign Brief |
| 26 May 2024 | Department of Social Services | Consent Can | Chief Executive Officer | BMF | Campaign Brief |
| 14 Jan 2024 | Afterpay | Afterpay Where You Wouldn | Chief Executive Officer | BMF | Campaign Brief |
| 16 Oct 2019 | Tourism Tasmania | come down for air | Managing Director | BMF | Campaign Brief |
| 4 Sept 2020 | Audi Australia | The car you | Chief Executive Officer | BMF | Campaign Brief |
| 14 Sept 2020 | ALDI Australia | Great Fresh Food Migration | Chief Executive Officer | BMF | Campaign Brief |
| 6 Dec 2020 | Amart | Chief Executive Officer | BMF | B&T | |
| 7 Dec 2020 | Amart | It Just Makes Sense | Chief Executive Officer | BMF | Campaign Brief |
| 17 Nov 2021 | Transport for NSW | Chief Executive Officer | BMF | Campaign Brief | |
| 21 Aug 2023 | Afterpay | Afterpay Where You Wouldn | Chief Executive Officer | BMF | Campaign Brief |
| 15 Oct 2023 | Tennis Australia | Hits Different | Chief Executive Officer | BMF | B&T |
| 16 Oct 2023 | Tennis Australia | Hits Different | Chief Executive Officer | BMF | Campaign Brief |
| 23 Oct 2023 | The Attorney-General’s Department | Chief Executive Officer | BMF | Campaign Brief | |
| 15 Jan 2024 | Afterpay | Chief Executive Officer | BMF | B&T | |
| 27 May 2024 | Department of Social Services | Consent Can | Chief Executive Officer | BMF | B&T |
| 27 May 2024 | Department of Social Services | Consent Can | Chief executive officer | BMF | Mediaweek |
| 17 June 2024 | Department of Social Services | Chief Executive Officer | BMF | Mediaweek |
Every quote Short paraphrases with a link to the source
| Date | Brand | Paraphrase and tags | Source |
|---|---|---|---|
| 24 Aug 2026 | Ring | McArdle said BMF was pleased to take on Ring. | Campaign Brief |
| 20 Aug 2026 | Superloop | McArdle said BMF was excited to take on Superloop, and flagged big plans for the next phase. | B&T |
| 26 Aug 2025 | HCF | McArdle said BMF was excited to take on HCF. | Campaign Brief |
| 26 Aug 2025 | BMF | McArdle welcomed the appointment of HCF without spelling out a specific reason. | B&T |
| 1 July 2024 | Endeavour Group | McArdle said BMF was excited to take on Endeavour Group, and talked up the brand's standing and flagged big plans for the next phase. | Campaign Brief |
