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People › Sophie Lander

Sophie Lander

Sophie Lander is recorded as Managing Director at The General Store (last seen 24 Aug 2026). AccountMoves logs 1 paraphrased quote and 16 campaign credits for Sophie Lander, each linked to its source.

Latest recorded: Managing Director, The General Store (seen 24 Aug 2026, source)

Roles recorded: 7 · Appointments reported during their roles: 0 · Quotes logged: 1 · Campaign credits: 16

AGENCY SAYS Lander said Cummins&Partners was thrilled to take on Cerebral Palsy Alliance & STEPtember, and flagged big plans for the next phase. Sophie Lander on Cerebral Palsy Alliance & STEPtember · the move · via B&T, 19 Apr 2023 · paraphrased

Accounts won by their agency during their roles Agency-level records, not a record of who led each pitch

BrandDisciplineAgencyDateOutcomeSource
TurocreativeThe General Store14 Nov 2024AppointedMumbrella
Chupa ChupscreativeThe General Store8 July 2024AppointedCampaign Brief
Cerebral Palsy Alliance & STEPtembermediaCummins&Partners19 Apr 2023AppointedB&T

Current clients of their agency Appointments on record

Allianz Insurance (creative, The General Store) · Chupa Chups (creative, The General Store) · Freedom (creative, The General Store) · Shoes and Sox (creative, The General Store) · Till Payments (PR, The General Store) · Turo (creative, The General Store)

Career Sortable

First seenStatusTitleOrganisationYears
10 Mar 2021Left by 28 Oct 2021 (next source)Head of Client ServicesBWM Dentsu0.6
28 Oct 2021Left by 19 Apr 2023 (next source)Client Services DirectorBWM Isobar1.5
19 Apr 2023Left by 11 Apr 2024 (next source)National Managing DirectorCummins&Partners1.0
11 Apr 2024Left by 22 Apr 2024 (next source)Managing DirectorMatt Newall0.0
22 Apr 2024Current (seen 24 Aug 2026)Managing DirectorThe General Store2.5
14 Nov 2024Left by 31 July 2025 (next source)Director of The General Storemanaging0.7
31 July 2025Current (seen 31 July 2025)Managing DirectorMadeleine Livesey1.2

Connections 5 · named together in one source · All

WithHowOccasionsYearsEvidence
Luke Maher, SuperhumanSame credit12026Campaign Brief 24 Aug 2026 credit #87
Michael Branagh, Tourism and Events QueenslandSame credit12025Campaign Brief 31 July 2025 credit #4655
Dyranda Hortle, Cerebral Palsy Alliance & STEPtemberSame article12023B&T 19 Apr 2023
Chris Donald, nibSame credit12022B&T 8 Feb 2022 credit #3175 · Campaign Brief 9 Feb 2022 credit #3179
Dan Tosh, SlingshotSame credit12021B&T 24 Nov 2021 credit #3085 · Campaign Brief 24 Nov 2021 credit #3088

Campaign credits Seen in credits. Not appointments

DateBrandCampaignCredited asForSource
24 Aug 2026emen8Managing DirectorThe General StoreCampaign Brief
2 Nov 2025rebelManaging DirectorCampaign Brief
8 Apr 2025AquilaFrom the Ground UpManaging DirectorThe General StoreCampaign Brief
6 Feb 2025rebelFootball is everythingManaging DirectorCampaign Brief
3 Sept 2024rebelManaging DirectorThe General StoreCampaign Brief
22 Apr 2024SportscraftSupportscraftManaging DirectorThe General StoreCampaign Brief
11 Apr 2024SwaggleManaging DirectorMatt NewallCampaign Brief
9 Apr 2025AquilaManaging DirectorThe General StoreB&T
10 Mar 2021Garvan Institute of Medical ResearchDisease DillemasHead of client servicesBWM DentsuB&T
11 Mar 2021Garvan Institute of Medical ResearchDisease DilemmasHead of Client ServicesBWM DentsuCampaign Brief
28 Oct 2021nbnMADE FOR MOREClient Services DirectorBWM IsobarCampaign Brief
24 Nov 2021DaikinPerfecting The AirClient Services DirectorBWM IsobarB&T
24 Nov 2021DaikinClient Services DirectorBWM IsobarCampaign Brief
8 Feb 2022nibClient Services DirectorBWM IsobarB&T
9 Feb 2022nibClient Services DirectorBWM IsobarCampaign Brief
31 July 2025Hamilton IslandA Little Island Can Do WondersManaging DirectorMadeleine LiveseyCampaign Brief

Every quote Short paraphrases with a link to the source

DateBrandParaphrase and tagsSource
19 Apr 2023Cerebral Palsy Alliance & STEPtemberLander said Cummins&Partners was thrilled to take on Cerebral Palsy Alliance & STEPtember, and flagged big plans for the next phase.
amazingexcitedmeaningfulpotentialthrilled
B&T